Toyota @ TED 2016
Long Beach, California

 

For the 2016 TED conference, we helped Seattle's renowned 206 Agency launch the new hydrogen-fuel-cell concept car from Toyota's special projects division.

Working with 206's social-media team, we built a bespoke light sculpture that responded in real time to Instagram and Twitter conversations among TED attendees, creating a constantly-shifting pattern of light in response to conversations about the concept car and related topics.

 

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